Localization

Whereas translation involves converting content from one language to another, with special attention to grammar and syntax, localization goes beyond this in that it ensures your content also meets cultural expectations. For example, although many countries share Spanish as a main language, they each have different customs and cultures that will likely affect how content comes across. Appealing to local audiences is key to expanding your market.

Translation without localization will limit your reach and may even risk damage to your brand among your target audience. Akcenta Translations will localize your content, taking into account aspects of the culture, local laws and customs, dialects, and more in the countries where your content will be published. This builds trust with your audience and strengthens your brand.